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Zaxby's Careers and Jobs

About the Role

We’re looking for a creative and results-driven Marketing Manager with experience in the Quick Service Restaurant (QSR) industry. In this role, you’ll lead marketing initiatives that increase brand awareness, drive guest engagement, and boost in-store traffic across multiple locations.

You’ll work across digital, social, and local marketing channels while collaborating with operations and leadership teams to execute impactful campaigns.


What You’ll Do

  • Develop and execute social media strategies across Instagram, TikTok, Facebook, and X
  • Plan and manage content calendars while staying on top of trends
  • Create and oversee engaging content (photo, video, and written) aligned with brand voice
  • Track and optimize campaign performance using engagement and conversion metrics
  • Identify and manage influencer partnerships to drive measurable ROI
  • Engage with online communities and manage brand interactions
  • Collaborate with store teams on local marketing initiatives and community partnerships
  • Lead marketing efforts for new store openings, including launch campaigns and events
  • Execute promotions and campaigns to drive traffic and sales
  • Support traditional marketing efforts such as radio and local advertising
  • Maintain website content and implement SEO best practices
  • Assist with paid media strategies across search, social, and display channels
  • Analyze marketing performance and provide actionable insights
  • Partner cross-functionally with operations and leadership teams

What We’re Looking For

  • Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience)
  • 1–3 years of marketing experience (QSR, restaurant, retail, or hospitality preferred)
  • Experience with social media platforms like Instagram and TikTok
  • Basic understanding of SEO, analytics, and paid media
  • Familiarity with tools like Google Analytics, Meta Business Suite, Canva, or similar
  • Strong organizational and project management skills
  • Excellent written and verbal communication skills
  • Self-starter with the ability to manage multiple priorities
  • Eagerness to learn and grow in a fast-paced environment

Why Join Us

  • Opportunity to make a direct impact on brand growth and guest engagement
  • Work in a collaborative and fast-moving environment
  • Gain hands-on experience across multiple marketing channels

Apply Today!

If you’re passionate about marketing, social media, and driving results, we’d love to hear from you!



Work schedule

  • 8 hour shift
  • Monday to Friday
  • Weekend availability
  • Day shift

Supplemental pay

  • Other

Benefits

  • Flexible schedule
  • Paid time off
  • Health insurance
  • 401(k)
  • 401(k) matching
  • Employee discount
  • Paid training
  • Mileage reimbursement

Zaxby's - Zaxbys Office - Florence, SC

1816 Wall St, Florence, SC 29501, USA
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