- Publicly listed, founder-led, multinational QSR business valued at over $2b, primed for significant US expansion!
- Chicagoland based hybrid working environment.
- Start-up style opportunity - define the brand, create fame points, build your team and drive revenue.
About Guzman y Gomez (GYG)
Guzman y Gomez is on a mission to reinvent fast food. Founded in Sydney in 2006 by two New Yorkers, we’ve grown to over 250 restaurants across Australia, Singapore, Japan and the US.
Our obsession? Serving real Mexican food made with fresh, clean ingredients - fast. No preservatives, no artificial colors or flavors, no compromises.
We’ve proven the concept globally and now we’re building momentum in the US, starting in Chicagoland. With ambitious plans to scale nationwide, we need a marketing leader who can help us stand out in a competitive market and make GYG a household name.
Your Opportunity
As Director of Marketing, you’ll be the architect of our US marketing strategy and execution. This is a hands-on leadership role where you’ll shape how Americans discover, love, and crave GYG. You’ll lead national campaigns, local store marketing, digital engagement and brand partnerships, all while driving measurable growth.
You’ll work closely with our US leadership team and Global CMO to:
- Build brand awareness, positioning GYG as the go-to for fresh, clean Mexican fast food.
- Drive traffic and sales by developing integrated campaigns that deliver results across dine-in, take-out, drive-thru, delivery, app and web channels.
- Lead local area marketing, support restaurant openings, and drive community engagement throughout Chicagoland.
- Own digital and loyalty by growing our app adoption, GOMEX loyalty program and online ordering.
- Champion culture by ensuring every touchpoint reflects GYG’s vibrant and authentic brand personality.
What we're looking for:
- A proven track record of driving brand growth and market penetration in the US from a senior marketing role.
- Experience in QSR, fast casual, or consumer brands preferred.
- A strategic & hands on approach, meaning you can set the vision and roll up your sleeves to execute.
- High level of comfort with analytics, ROI measurement and performance marketing.
- A love for bold and disruptive ideas, and the know-how to bring them to life.
- Demonstrated ability to build, inspire and lead a high performing team.
- A passion for great food! You live for great food and understand what makes a brand resonate!
Ready to make your mark in what will become a career-defining role? Apply now to continue the conversation!
Supplemental pay
- Bonus pay
Benefits
- Flexible schedule
- Paid time off
- Health insurance
- Dental insurance
- Vision insurance
- 401(k)
- 401(k) matching