<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=395330474421690&amp;ev=PageView&amp;noscript=1">
3 Reasons to Use Texting to Recruit Hourly Workers
Workstream Blog

3 Reasons to Use Texting to Recruit Hourly Workers

By Angel You

Get the latest with Workstream

Always stay current with hiring news by subscribing to our email updates

It has become pretty apparent that using texting as the main form of communication between employers and applicants is the optimal, but not everyone on the hiring side of the spectrum has taken initiative to utilize texting for their hiring process. So I wanted to break down the advantages and reasons of advancing from email to text during recruitment. 

We have really come a long way. Evolving from Morse code to payphones to landlines, to now having personal mobile devices, all for improving communication. Throughout the development of technology, one constant trend is the fact that everyone has become more and more reliant on their cellphones. This might have something to do with all the new features and capabilities equipped with phones today, or it could be because our cellphones are the gateways to the rest of the world. Regardless of the journey, one undeniable fact is that since the phone and internet became a single device… cellphones can now be considered an item of clothing, because people do not leave their homes without it. 

Therefore, it is evident that using texting to recruit outweighs traditional communications methods. 

First, texting can be considered the most direct way of communicating. 

One major evidence being that push notifications are on by default for texts. Unlike other notifications from Facebook, Instagram, and emails, that require physically setting notifications, when you receive a text message, you will be notified. Making it the most effective way of getting in contact with someone. Communicating via text can also achieve filtering out the applicants that are serious from those who are not. Even the most responsible ones sometimes don't get a chance to check their emails, but if you are reached by text, those who have prioritized getting the job, will make a point to respond promptly. 

Unlike the rest of the noise that come with being connected to the world, employment opportunities are of relative importance to anyone that has intentions of being a contributing member of society. Making it a matter of importance deserving of being able to directly contact the individuals seeking those opportunities.

Second, people do not like to take phone calls or check email often.

Sending a text is not as direct of an approach than a phone call, and not as passive as an email. It's the perfect in between way to stay in contact with someone. Phone calls may feel invasive, unless there is a mutual understanding of the urgency of the matter, while emails and snail mail are easily overlooked. 

Texting allows that layer of personal space by giving the recipient room to respond when they find a free time, without undermining the importance of the message. Most people, millennials especially, prefer this method of communication for anything of relative importance, making directly messaging an individual the best way to get them through the hiring process.

Third, texting is the most personal, making it the easiest way to communicate.

Texting is especially effective and efficient is simply because getting someone's cell phone number can be considered a relatively personal piece of information. In comparison to all other forms of contact information to give out, giving your cell number to someone can be considered your most personal piece of information. Because it's basically giving them to way to reach you at any point in time. 

If you are looking at from an employer perspective, the time and effort put forth in trying to see if the applicant is a good fit for the team, is essential to building great teams and the progression of that company. Employers deserve to utilize the most evidently effective way of interacting with opportunity seekers. Texting and having that bridge of direct communication with individuals for professional reasons is one of the main underlying purposes of advancing technology. For all these reasons, communicating via text with applicants should be the new standard for all recruitment tools. 

Not to abuse this power and invading personal space, but when it comes to matters relating to employment opportunities, it is now a common belief that texting should be the preferred method of recruitment communication, for all the above reasons. Workstream is a software built to hire hourly workers using texting and automation, making the recruiting process as easy and efficient as possible. 

By Angel You
Angel is an Account Executive of Workstream. She is fully bilingual in Mandarin accompanied by strong interpersonal skills & looking to connect consumers with what they need and are looking for.

Personal Information and Sensitive Personal Information

Before we discuss the right to limit and the right to opt-out, we must first define personal information and how it relates to sensitive personal information.

Personal information is any data that identifies, relates to, or could reasonably be linked to you or your household. A few examples of personal information include:

  • Name or nickname
  • Email address
  • Purchase history
  • Browsing history
  • Location data
  • Employment data
  • IP address
  • Profiles businesses create about you, including pseudonymous profiles (β€œuser1234”)
  • Sensitive personal information

Sensitive personal information or β€œSPI” is a subset of personal information, defined as:

  • Identifying information (e.g. social security number, driver’s license)
  • Financial data (e.g. debit or credit card numbers)
  • Precise geolocation (within a radius of 1,850 feet)
  • Demographic or protected-class information (e.g. race/ethnicity, religion, union membership)
  • Biometric and genetic data (e.g. fingerprints, palm scans, facial recognition)
  • Communications and content (e.g. mail, email, text messages)
  • Health and sexual orientation (e.g. vaccine records, health history)

Right to Opt-Out

Californians have the right to opt-out of the sale and sharing of their personal information. That means you have the right to opt-out of the sale of your personal information to third parties (e.g. data brokers, advertisers). You also have the right to opt-out of the sharing of your personal information to prevent the targeting of ads across different businesses, websites, apps, or services.

CCPA-covered businesses must provide a link to allow you to exercise this right. It is usually found at the bottom of a webpage and will say β€œdo not sell or share my personal information” or β€œyour privacy choices.” Sometimes businesses offer privacy choices through a pop-up window or form

To opt-out of the sale and sharing of your personal information, click on the link or use the toggle provided by the business and follow the directions. Doing this on every website you visit can feel burdensome, but to ease the burden you can automatically select your privacy preferences for every website by using an opt-out preference signal, or OOPS for short.

An OOPS is a user-friendly and straightforward way for consumers to automatically exercise their right to opt-out of the sale and sharing of their personal information with the businesses they interact with online. An OOPS, such as the Global Privacy Control. It can either be a setting on your internet browser or a browser extension. With an OOPS, consumers do not have to submit individual requests to opt-out of sale or sharing with each business.

Right to Limit

Californians also have the right to direct businesses to limit the use and disclosure of their sensitive personal information.

Businesses covered under the CCPA must provide a link on their website that allows you to request the limiting of your SPI, if they plan on using it in certain ways. That link will also typically be at the bottom of a webpage and will say: β€œlimit the use of my sensitive personal information” or β€œyour privacy choices.” Once you send this request, the business must stop using your SPI for anything other than to:

  • Provide requested goods or services
  • Ensure security and integrity
  • Prevent fraud
  • Maintain system functionality
  • Comply with legal obligations

Bringing it Together

In summary, the CCPA gives you the right to opt-out of the sale and sharing of your personal information and gives you additional rights to further limit the use and disclosure of your sensitive personal information.

When you exercise these rights together, you exert greater control in protecting your personal data which is important for your identity, safety, and financial health.

If you are on a business’s website and you can’t find the links to exercise your rights, remember to check their privacy policy. The privacy policy should tell you how you can exercise your rights under the law.

If you find your rights being violated, you can submit a complaint to CalPrivacy.

Next in the LOCKED series, we will explore the right to correct and right to know. Follow us on social media to get live updates or check back in one week for the next post.

Essential

Required to enable basic website functionality. You may not disable essential cookies.

Targeted Advertising

Used to deliver advertising that is more relevant to you and your interests. May also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. Advertising networks usually place them with the website operator’s permission.

Personalization

Allow the website to remember choices you make (such as your username, language, or the region you are in) and provide enhanced, more personal features. For example, a website may provide you with local weather reports or traffic news by storing data about your general location.

Analytics

Help the website operator understand how its website performs, how visitors interact with the site, and whether there may be technical issues.

Right to Limit Use of Sensitive Personal Information

You also have the right to limit how we use sensitive personal information (such as precise geolocation, financial data, etc.).

Your preference has been saved. We will not sell or share your personal information.